Sign up with your email — no card, no commitment. You get the full Spark journey: an AI co-founder who learns your business through conversation, builds your first artefact (a name, site, plan), and sets up your first financial systems on day one. After 7 days, you choose: pick a paid tier or walk away. We don't auto-bill anything; we never had your card.
Not for Spark. The free 7-day trial is genuinely free — no card required. You only enter card details when you pick a paid tier (Start, Run, or Scale). You can cancel any time, and on the paid tiers we offer a 90-day refund if you don't have a paying customer.
On any paid tier: complete 10 of the 12 milestones on the Founder Path during your first 90 days, and if you do not have a paying customer in that window, we refund every penny — no questions, no service-recovery talk. The promise applies once, on first sign-up. No catch — we want skin in the game.
The Cofounder is the singular voice you talk to. Behind it, a full team of specialists owns the work across your business — but you never manage them directly. They draft, decide, and execute on your behalf — within authority gates you set. Every material action (sending money, signing contracts, deleting data) requires your approval. Everything else just gets done.
Anything financial above your threshold without explicit approval. Anything regulatory (legal advice, tax filing, GDPR responses) without you in the loop. It also won't pretend to be a human in customer comms — every email and chat clearly identifies as AI-drafted unless you explicitly approve a fully-AI flow.
UK data residency. Stored in Supabase eu-west-2. Encrypted at rest with AES-256, in transit with TLS 1.3. Customer data is fully tenant-isolated by Postgres Row-Level Security — we cannot see another customer's data, and an attacker compromising one tenant cannot reach yours. Audit-log every agent action; you can export everything we have on you in one click via GDPR Export.
Two windows. First: a 30-day grace period where you can change your mind — your data is preserved, no charges, you can re-activate. After 30 days, we hard-delete: every customer record, every transaction, every conversation. Auditable; the deletion is logged immutably so you have proof. We send a download bundle of your data before the hard-delete.
It's the business we run our own holding company on, day to day, not just a demo product. We dog-food it. That said: our public alpha is intentionally small. We onboard one or two customers a week, manually, so we can solve problems in real time. If you want this on a serious business, talk to Elliot before you start — we will tell you honestly whether you should wait.
